Projects

CORUM Case

The House of CORUM has been a leader in avant-garde design ever since its establishment in 1955 – as exemplified by the brand’s iconic watch models: The Golden Bridge model was one of the first watches with a visible mechanism, and the Heritage Coin watch (modelled after a coin) has graced the wrists of several American presidents – George Bush, Ronald Reagan,  Lyndon B. Johnson, Jimmy Carter, Richard Nixon, and Bill Clinton... 

 

CORUM has been a long-time partner of DiamPack Thailand, which notably fabricated the brand’s signature watch case up. 

The case body is wrapped in oak veneer and finished with a natural open-pore finish that protects the wood while preserving its texture and appearance. The interior is coated with a microfibre fabric and hot marked with CORUM’s logo. The brand’s defining key symbol is also screen-printed onto the case lid beside the House’s name embossed in metal onto a plexiglass plaque.